How a Weight Loss Consultant Gained 92 Client Inquiries in 60 Days

Simple Strategy. Big Results.
Industry

Health & Wellness / Weight Loss Coaching

Services Used

Google Ads (Search & Local), conversion-optimized landing page, call tracking setup, form automation, performance analytics.

Business info

Balance Wellness Coaching is a private weight loss and nutrition consultancy based in Queensland, offering customized coaching, body transformation programs, and mindset support. With over 8 years of experience, the business had strong client success stories but low digital visibility. They turned to Ads by Local to attract steady online leads from nearby suburbs and reduce reliance on word-of-mouth alone.

Challenges
  • Low number of online leads
  • Relying on referrals and Instagram
  • No clear system to track new inquiries
  • Website not built for conversion

AdsByLocal executed a 6-step digital growth plan tailored for local service success.

1 . Designed a High-Trust Landing Page

We created a warm, professional page with real client results, testimonials, and trust-building CTAs — designed to convert both mobile and desktop visitors.

2 . Targeted High-Intent Local Searches

Focused on areas with strong wellness trends and suburban professionals seeking long-term weight loss coaching.

3 . Split Campaigns by Offer Type

We promoted discovery sessions, program trials, and full plans separately — ensuring the right message for every level of intent.

4 . Tracking and Form Automation Setup

Every call and form submission was tracked, helping the consultant understand exactly what was working and where leads were coming from.

5 . Mobile Optimized Experience

Added tap-to-call, easy appointment request forms, and embedded maps for mobile users — ideal for clients ready to act.

6 . Weekly Data Review & Optimizations

We reviewed performance data weekly, refining ads and headlines based on the best-converting audiences and service types.

From Planning to Performance: Our Step-by-Step Execution Timeline.
  • 1

    Week 1-2

    Planning, onboarding, market research

  • 2

    Week 3–4

    Setup of landing page, campaigns, and tracking

  • 3

    Week 5–8

    Ads go live, A/B testing, optimizations

  • 4

    Week 9–10

    Review, scaling, expansion

Result / Impact

In just 60 days, Balance Wellness Coaching saw a sharp increase in high-quality inquiries. Discovery call bookings increased, and over half of the new leads enrolled in paid programs. The consultant now has full clarity on ROI and a scalable system for future growth.

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Client Inquiries in 60 Days

0 %

Decrease in Cost per Lead

0 %

Increase in Discovery Call Bookings

Client testimonials

We are very proud of the service we provide and stand by every product we carry. Read our testimonials from our happy customers.

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