How a Solar Panel Company Secured 103 Leads in Just 45 Days
Boosting inquiries with local search ads and a high-converting landing page
- Inconsistent online leads
- High competition in service area
- No conversion tracking setup
- Dependent on word-of-mouth
AdsByLocal executed a 6-step digital growth plan tailored for local service success.
1 . Local Search Domination
We set up hyper-targeted Google Search Ads with suburb-level targeting to dominate local search results and maximize reach within serviceable areas.
2 . Built for Conversions
We designed a professional, mobile-optimized landing page focused on clear service benefits, customer trust signals, and fast lead capture.
3 . Smart Tracking Setup
We integrated form tracking, call recording, and event analytics so the business could see exactly where leads were coming from.
4 . Weekly Campaign Reviews
Ran weekly audits to adjust messaging, locations, and ad extensions based on performance trends.
5 . A/B Ad Testing
We tested multiple ad variations to improve performance, reduce cost per lead, and attract higher intent inquiries.
6 . Lead Management Flow
All inquiries were automatically routed into a CRM-ready format, helping the team respond faster and close deals more efficiently.
From Planning to Performance: Our Step-by-Step Execution Timeline.
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1
Week 1-2
Planning, onboarding, keyword & location research
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2
Week 3–4
Landing page design, ad copy creation, tracking setup
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3
Week 5–6
Ads go live, testing ad creatives, performance tweaks
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4
Week 7–8
Optimize budget, scale campaigns, lead review session
